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2006 ROB Boys of Summer (Page 1)


Source: www.globelink.ca
Topic: Fashion for Men

Sort Desciption: the average male to spend over $2500 on mens fashion. annually. On average they spend 33% more than the average male on. mens clothing annually. ...

Content Inside: Advertising Supplement M ens business fashion has undergone a myriad of makeovers over the past decade. Dress up dress down tuck in wear out. It is little wonder then that even senior executives responsible for making hundreds of important decisions every week can find themselves bewildered by the selection of clothing options that arrives with each new season. This special information report in the October edition of Report On Business magazine will help pinpoint the important trends of the fall 2007 season and provide some simple fashion dos and donts for every office. The topics covered will include: POWER SUITS A look at the latest trends colours and cuts in mens suits. COLOUR CONFIDENTIAL The simplest way to add interest to a traditional navy suit is to inject a little colour into the mix with a tie a shirt or perhaps a handkerchief. We will showcase the hot colours of fall 2007 that will help breathe new life into an older suit. BUSINESS CASUAL It is possible to pull together a relaxed and comfortable look that is sharp and not sloppy. As well the report will include a Q&A section featuring a Canadian fashion expert fielding fashion-related queries and providing useful styling tips for the Report on Business magazine reader. About Report on Business magazine readers: 73% of Report on Business magazine readers are men. Report on Business males are over two times more likely than the average male to spend over $2500 on mens fashion annually. On average they spend 33% more than the average male on mens clothing annually. Compared to the average male Report on Business magazine readers in the past year were more likely to have spent: Over $500 on footwear (Index 187) $100 or more on cologne (Index 139) $200 or more on luggage or other accessories (Index 195) They are also more likely to have purchased at least 3 or more clothing pieces in the past year: Dress Pants (Index 194) Casual Pants (Index 172) Shirts (Index 132) Ties (Index 29 ...




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