Self -Improvement and Teen Magazines: A Matter of Fashion and Beauty
Source: www.lib.drake.edu:8080
Topic: Teen Fashion
Sort Desciption: and Turner to determine if teen magazines targeting a young female. audience still promote self-improvement through fashion and physical. beautification. ...
Content Inside: Self -Improvement and Teen Magazines: A Matter of Fashion and Beauty A content analysis of Sassy Seventeen and YM-teen magazines for adolescent females. A Thesis Presented to The School of Journalism and Mass Communication Drake University In Partial Fulfillment Of the Requirements for the Degree Master of Arts in Journalism and Mass Communication by Catherine M. Staub August 1997 Self-Improvement and Teen Magazines: A Matter of Fashion and Beauty A content analysis of Sassy Seventeen and YM-teen magazines for adolescent females. 'JY Catherine M. Staub Professor a t r i c i mjatel Chair V Professor Judith Allen V Dr. Janet Hill Keefer Dean School of Journalism and Mass Communication Self-Improvement and Teen Magazines: A Matter of Fashion and Beauty An abstract of a Thesis by Catherine M. Staub August 1997 Drake University Advisor: Professor Patricia Prijatel This research is a content analysis of three teen magazines: Sassy Seventen and YM. It replicates an earlier study by Evans Rutberg Sather and Turner to determine if teen magazines targeting a young female audience still promote self-improvement through fashion and physical beautification. T11e data was collected from ten issues each of Sventeelz Sassy and YM. lssues selected for Seventeen and YM were published during the time period from June 1996 through July 1997. The issues selected for Sassy were published during the time period from December 1995 through ovbmber 1996 Sassy's last issue. Articles advertisements and photographs were coded according to the coding scheme developed by Evans Rutberg Sather and Turner to facilitate a comparison of results. Results of the content analysis and comparison with results from the earlier study show that the three teen magazines studied do still promote self- improvement through fashion and physical beautification. The content analysis of photography in each of the magazines shows each of the magazines studied have made progress in representing a multi ...
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